Film Festival Gala – Nebraska

Director Alexander Payne’s acclaimed film Nebraska made its Canadian premiere at the 32nd annual Vancouver International Film Festival’s Opening Gala, and it was C&C Communications’ responsibility to plan, manage and execute various promotional components tied to the event, including an impressive personal appearance media tour for the film’s star, Will Forte (Saturday Night Live) and screenwriter Bob Nelson (Almost Live!).

National media coverage generated leading up to the Gala screening included interviews with ET Canada, CBC News Network, Postmedia News Service, The Globe & Mail, as well as highly regarded regional outlets The Province, The Georgia Straight, SHAW TV’s The Rush, CBC Radio’s On The Coast, and CTV Morning Live among many others.

Buzz for Nebraska spread throughout the day as the media tour progressed, culminating in a Gala Premiere event that was attended by over a thousand guests. Forte and Nelson walked the red carpet and were extremely generous to everyone they met; posing for photos, signing autographs and making themselves available to chat with fans and film-goers alike. Nebraska went on to earn multiple Golden Globe and Academy Award ® nominations.

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